About EdUp
A Higher Education Media Company
A single podcast recorded from a closet and a car became the world's premier multimedia network dedicated entirely to higher education, EdTech and lifelong learning.
One media company
The podcast, the press, the conference and the leadership platform
All of it built from the same archive of conversations with the people running higher education.
The Founders
The EdUp Experience was co-founded by Dr. Joe Sallustio and Elvin Freytes. Combining over 40 years of hands-on experience in higher education operations, enrollment, marketing and multimedia production, Joe and Elvin launched the platform to give educational leaders a voice and legacy content they could actually use. Today that work has grown into a higher education media company — a podcast network, a press imprint and a reporting desk — built to keep you refreshed, upskilled and ahead of the curve.
Who we are
At The EdUp Experience, we believe that the war for relevance in global education cannot be won by playing defense. What began as a single podcast recorded from a closet and a car has evolved into the world's premier multimedia network dedicated entirely to higher education, EdTech and lifelong learning.
Education is changing at a breakneck pace. We don't just report on that change — we drive the conversation. Through a robust ecosystem of specialized podcasts, definitive industry publications, live event broadcasting and data-driven leadership insights, EdUp Media Group bridges the gap between traditional academia and tomorrow's workforce. We cut through the dry, complex corporate jargon to bring you the raw, unfiltered and actionable perspectives of the brightest minds in education.
Our Ecosystem
The EdUp Experience Podcast
One of the world's leading higher education podcasts — the go-to resource to stay updated with education and higher education, with guests ranging from university presidents and CEOs to venture capitalists and ed-tech entrepreneurs.
EdUp Podcast Network
Home to our expanding roster of highly targeted vertical shows covering everything from student financial health to cutting-edge edtech and the student experience.
EdUp Press
Authoring the field guides for modern academia, including Beyond Survival: Reporting from the Front Lines of Higher Education's War for Relevance.
EdUp Live & Events
Bringing the microphone directly to the source with live on-location broadcasting at the world's most influential educational conferences and campuses.
EdUp Editorials
Elevating institutional strategy with intelligence brought to you by colleagues from across the ecosystem.
HigherEd PodCon
The premier international gathering for higher education podcasters, university storytellers and audio creators.
EdUp WrapUp
A LinkedIn newsletter highlighting presidents and other leaders from The EdUp Experience Podcast.
Our Core Mission
To inspire global leaders to cultivate a lifelong learning mindset, ensuring education remains accessible, impactful and aligned with human potential.
