153: E-Sports: Recruitment, Engagement, Retention - with Jerry Sanchez, E-Sports Consultant

In this amazing episode of The EdUp Experience, sponsored by MDT Marketing, we have the honor of speaking with Jerry Sanchez, Esports Consultant!  For many colleges and universities, E-Sports could be the next great revenue stream.  An E-Sports team can help with recruitment, engagement, and retention, of students by creating a community not limited by geography.  It's not just about the E-Sport itself, its about the entire ecosystem that is created around the E-Sport including the architecture, marketing, public relations, journalism, data, coding, etc.  How do you even start an E-Sports program?  Listen in and find out...

Born in Miami, Florida Jerry Sanchez started his career in esports at St. Thomas University where he worked as the Head Esports Coach. He moved further into the esports industry by taking a job as the Esports Manager of a South Korean esports organization and then moving on to be a professional consultant. Jerry creates esports curriculum for higher education institutions and businesses around the United State. With over 6 years in the industry, Jerry looks to have a continued impact in the development of esports as it empowers our youth.

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